From Information to Innovation
Big Data is helping hospitals lower costs in the operating rooms by reducing waste, marketers to use text analytics to reach target customers with pinpoint accuracy, and predictive analytics to protect consumers from eFraud. Similar examples exist in every business, and in every industry. Western New England University’s Business Analytics and Information Management major will prepare you for some of the best-paid and most exciting jobs of the future that apply Big Data. This program was designed in collaboration with SAS, the leading provider of analytics software tools and students receive SAS certification attesting to proficiency with SAS Analytics. The University is accredited by AACSB International, the leading accrediting body for business programs worldwide.
Why Choose Business Analytics and Information Management?
Information Technology is critical to success of today’s organizations, which need professionals who understand both business functions and information technology, making such experts with these skills sought after. Western New England's Business Analytics and Information Management major is designed to meet best practices in the field of analytics. Discipline-specific courses include Database Management, Business Analytics Theory and Practice Multivariate Big Data Analysis, and Applied Data Mining.